Project Overview
The Forsaken Souls franchise is a beloved horror trilogy by indie studio Goblinz Enterprises. Nearly 7 years after Part 2’s release, publisher The Digital Lounge approached Starfall PR for assistance launching the series’ highly anticipated Part 3. Though The Digital Lounge had run ad campaigns for Part 1 and Part 2 previously, Starfall PR was confident the Part 3 could find success with a purely earned campaign. Following a successful PC campaign that propelled True Fear Part 3 to Popular Upcoming, The Digital Lounge continued collaborating with Starfall PR to manage its mobile marketing campaign, valuing the team’s insights into pre-registration milestones and launch discounts. With a focus on earned creator coverage, the game gathered hundreds of thousands of views online and largely positive reviews across all platforms.The Task
The Digital Lounge began collaboration with Starfall PR in February 2025 for True Fear Part 3 on PC. Pleased with our work for the Steam launch, the team continued working with us to support their mobile launch. Starfall PR was responsible for managing earned campaigns for both PC and mobile.
The Results
The wait was worth it for fans of True Fear: Forsaken Souls. Earning a spot on Popular Upcoming ahead of launch, and surpassing the proposed 10,000 pre-registration goal outlined by the team, the game was well received by new and old fans of the franchise. The suspense was captured by creators such as Gab Smolders and CJUGames, and PocketGamer!
Let's get to work
