Focused Messaging to the Right People

Knowledge. Experience. Connections. We know how the video game industry works. Embrace our unique take on PR & marketing and you will stand out in a crowded market.

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Data-driven. Story-led. Player-first.

People don’t just buy—they connect. And gamers are no different. Leverage data to zero-in on the perfect story that engages and excites your audience.

How We'll Do It

Strategic Planning

Strategic Planning

Tactical planning that includes industry research, competitive recon, thorough analyses and compelling messaging. From packaging to press, we’ll turn casual onlookers into lifelong fans.

  • Breath to Vision
  • Research & Recon
  • Message Blueprinting
  • M.E.A.T. Goals
And many more
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Public Relations

Media and Public Relations

Nurture relationships. Build trust. Guide the narrative. In other words, earn that reach! Deliver your brand’s messaging with precision and secure the tools needed to respond to crises, contain them and minimize their impact.

  • Earned Media Placement
  • Influencer Partnerships
  • Trust Management
  • Media Coaching
And many more
Event Marketing

Event Marketing

People want experiences. So let’s give it to them. In-person, all-digital, or hybrid. Bold, authentic and memorable. Use data-backed guidance from the experts in creating them—from concept to concrete, planning to execution.

  • Experiential Creation
  • Pre-Event Logistics
  • Sponsorship Outreach
And many more
Product Launches

Product Launches

When it’s time to launch your game, Starfall PR will make sure you score nothing short of a bullseye.

  • Launch Strategy
  • Beta Testing
  • Positioning & Messaging
And many more

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The Latest from Starfall

11
Jan
2023

Starting Starfall PR

Welcome to the launch of Starfall PR! I am thrilled to finally unveil the fruits of my labor and the efforts of everyone who has supported me in bringing this agency to fruition. In this post, I will outline the goals and objectives of Starfall PR, as well as the Read More
12
Jan
2023
What marketing opportunities exist for brands in esports?
As the esports industry continues to grow, more and more brands are recognizing the potential for marketing in this space. However, figuring out the right Read More
12
Jan
2023
How big is the esports market?
The esports market has grown significantly in recent years, and it shows no signs of slowing down. The global esports market size was valued at Read More
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23
Jan
2023
How can I effectively do marketing for my indie game?
As an indie game developer, you have likely poured your heart and soul into creating a game that you believe in. However, the process of Read More

Pieter excels in many areas of marketing and communications, with PR just one of those. He has a strong understanding of the digital space and social media platforms — and is definitely 1UP’s resident esports aficionado. He is a solid campaign manager and tends to offer up ideas outside the confines of public relations work. He is hugely competitive and ‘sweats’ games almost as much as he does games campaigns!

1UP – Gary Burns
Founder & CEO

Let's get to work

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