Blog

06
Jun
2025

Getting started with Bluesky and Twitter

Getting started with Bluesky and Twitter In previous posts, we’ve recommended social media as a cheap and effective way to reach your game’s audience. Recently, Bluesky has emerged as a popular social platform within the game industry thanks to its ease of use and focus on discoverability and engagement. New Read More
14
May
2025
Pitching Your Game to Creators: A Guide for Indie Game Developers

Pitching Your Game to Creators: A Guide for Indie Game Developers Once your game is in a state where you believe it is ready to

Read More
11
Apr
2025
Effective Marketing Strategies for Video Games

Effective Marketing Strategies for Video Games The video games industry is massive, with many recent reports putting its global market at close to or even

Read More
01
Mar
2024
What assets do I need to promote my indie game?

As you plan a launch campaign for your game, certain marketing materials–or assets–are common within the marketing and PR space for a successful launch. Journalists

Read More
11
Jan
2024
How to Write a Press Release

A press release is a written document made to inform your reader–typically the press–of upcoming news. This may take the form of a brand or

Read More
11
Dec
2023
PR vs. Marketing: Where do I start?

PR and marketing are often mentioned alongside one another; Google searches boast “PR and marketing strategy” or “What is the difference between PR and marketing?”

Read More
15
Nov
2023
How to Increase Steam Traffic and Visibility

It's all in the details. On average, games require 6,000 wishlists to appear on Steam’s “Popular Upcoming” list. A spotlight on the homepage can significantly

Read More
23
Oct
2023
Indie Enthusiast? Here’s How You Can Support Your Favorite Games

We’re all familiar with an indie title that seemed to reach record success overnight; alongside the latest AAA releases, a game from a previously unknown

Read More
27
Sep
2023
How To Hit The Ground Running With Your Game

Setting your video game up for success begins long before release day. Alongside the hours you’ve poured into its narrative development, game mechanics, and art

Read More
24
Jul
2023
How can a PR agency help my indie game?

You’re putting the finishing touches on a game you’ve worked tirelessly on for years. Between your game’s art style, narrative beats, mechanics, and replayability, you’re

Read More

Let's get to work

about-page-about
This field is for validation purposes and should be left unchanged.